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What is the Blue Ocean Life? How did it start?

Hey there!

Thank you for being part of the Blue Ocean Life community. We’re so excited and grateful you’re here!

In case you’re not familiar with us, I started the Blue Ocean Life in 2018 because I wanted to share my way of thinking and living that falls outside the boundaries of our overly complex, tech-addicted, and cutthroat corporate society. I wanted to create a minimalistic movement to take our minds back from large corporations that control them and lead us away from a more natural, simpler, healthier, and purposeful way of life.

Today, we’ve grown into a mission-driven brand and community that promotes our physical and emotional well-being by advocating for lifestyle changes that bring us further away from unhealthy modern behaviors and closer to nature, and the ocean, to improve our health.

By wearing the Blue Ocean Life Company clothing, you’ll help promote the daily reminder of the healing power of the ocean and advocate for natural ways to improve mental health! And remember, we donate a portion of sales from every purchase to the (ISTO), International Surf Therapy Organization.

Thank you so much for believing in our mission and for being a mental health advocate.


MIke Coughlin

Founder + Owner

Read our founder's journey or