What is the Blue Ocean Life?

Hey there! 🌊 Thank you for being part of the Blue Ocean Life community. We’re thrilled and grateful you’re here!

In case you’re not familiar with us, I started Blue Ocean Life less than a mile from the sandy beaches of Dennis, MA, on Cape Cod. Inspired by the Cape's healing waves, I wanted to share my passion and love for the ocean and how much it helped me heal with others.

Beyond that, I wanted to share my way of thinking and living that emerged in the aftermath of toxic business and workplace experiences. As a result, I sought to create an independent and minimalistic movement, helping us reclaim our minds from modern influences that have led us away from a more natural and healthier way of life.

Today, we’ve blossomed into a mission-driven brand and community. We advocate for lifestyle changes that distance us from unhealthy modern behaviors and draw us closer to nature and the ocean, all in the pursuit of better health. Blue Ocean Life is more than a clothing brand—it’s a way of life.

When you wear Blue Ocean Life Company clothing, you’re not just dressing up; you’re embracing the healing power of the ocean. You’re an advocate for natural ways to improve mental health! And don’t forget, a portion of every purchase supports the International Surf Therapy Organization (ISTO).

Thank you for believing in our mission and for being a mental health and holistic wellness champion. 🌟🌊


MIke Coughlin

Founder + Owner

Read our founder's journey or